Amplified Games released the first ad-supported game on the iPhone over a year ago, and has since released a total of five ad-supported games with several different ad partners. This session will draw on that experience and detail the options available for in-game advertising today, methods for maximizing advertising revenues, and explain how to prepare for the pitfalls that are to be expected in advertising based monetization for games.
A thousand devices The world of mobile beyond the iphone
Nov 05, 01:30 PM - 50 min
John Szeder (FaceCake Marketing Technologies, Inc.)
Synopsis:
Many people have read the story about the game developer who made $300,000 off of the sales of his iphone app and quit his full time job. Everyone forgets about the other 9,999 iphone developers who aren't that guy. What other opportunities exist in mobile games?
Other platforms and distribution opportunities are enumerated and discussed: BREW, J2ME, WinMo, Android, Palm PRE and many others.
There may even be one slide with a picture of an iphone on it.
Moving Toward a Profitable Game Industry Ecosystem
Everyone knows that Apple has knocked it out of the park with the iPhone and the ipod touch. However, for the majority of game developers it’s tough to be profitable living inside the iTunes store with a messed up business model, plus a game industry which has yet to move away from a free or .99 cent psychie.
Join Z2Live’s CEO, David Bluhm, as he walks through the current industry climate, as well as solutions to create a profitable game industry ecosystem.
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